casama.pl: WooCommerce store matched to the brand book
A WooCommerce store implemented down to the last detail to a visual identity by AdCookie, with tax ID (NIP) verification, a made-to-order product page and analytics.
- Technologies
- GTM, WooCommerce, WordPress
- Timeline
- 2 months
- Team
- 5 people
The challenge
Casama is a Polish brand of solid wood furniture: tables, coffee tables, mirrors and nightstands made to order. The visual identity and the project’s styleguide were created by AdCookie, and the store had to reproduce them faithfully. It also needed tax ID (NIP) verification for business customers, a custom product page and a set of integrations (mailing, couriers, payments, Consent Mode, GTM) that are usually implemented one at a time and inconsistently.
The solution
The store was built in collaboration with AdCookie, which handled the visual side: the visual identity and the project’s styleguide. We implemented WooCommerce on a ready-made template and matched it to that styleguide down to the last detail. We added automatic tax ID (NIP) verification when businesses register, and a custom product page with variants (e.g., tabletop diameter), material descriptions, a request for a custom color or size and delivery time information. We connected the store to the mailing system, couriers and the payment provider (Przelewy24 with BLIK and PayPo), and configured Consent Mode and GTM so that marketing data is GDPR-compliant from day one.
Scope of work
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Identity: AdCookie
The visual identity and the project’s styleguide were created by AdCookie.
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Styleguide implementation
A ready-made template adapted to the brand identity: colors, typography, components, details.
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Tax ID (NIP) verification
Automatic confirmation of company details when a B2B account is registered.
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Product page
Size variants, material descriptions and requests for a custom color or size, in a layout tailored to the product range.
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Integrations and analytics
Mailing, couriers and payments, plus GDPR-compliant Consent Mode and GTM.
Technologies
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