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4skill.pl: camp platform for 4Skill and FWT Academy

A camp and training platform for two brands (4Skill and FWT Academy Poland) with a camp module and an extensive offer page template. We handled the UX/UI, front end and backend.

Technologies
UX/UI, WordPress
Team
5 people
4skill.pl home page: MTB, Enduro and Freeride bike training next to the winter offer, desktop view

The challenge

4Skill runs bike training and camps (MTB, enduro, freeride) and winter ski camps, and under the FWT Academy Poland (Freeride World Tour Academy) banner it runs freeride trips to the Alps. In season that means dozens of dates with different skill levels, locations and prices. Each camp needed a detailed offer page, and both brands needed one proven solution instead of two separately designed websites.

The solution

We designed the UX and UI and built the front end and backend on WordPress. At the heart of it is the camp module: every trip has a detailed offer template, and the listings show what decides a sign-up: dates, skill level, location and price. We split the 4Skill offer into categories (bike camps, Girls Only, kids’ camps, e-bikes, winter offer) and added the coaching staff, FAQ, gift vouchers and a blog. The same theme powers the second brand, FWT Academy Poland (fwtacademy.pl), with its own identity, freeride camp offer and club.

4skill.pl on desktop and mobile

Scope of work

  • UX and UI

    Interface design for both brands, from listings to camp pages.

  • Camp module

    A detailed offer template with dates, levels, location and price.

  • Second brand

    FWT Academy Poland on the same theme: freeride camps, club and gallery.

  • Vouchers and content

    Gift vouchers, coaching staff, FAQ and blog.

Technologies

WordPress
admin panel for managing dates and offers
Custom theme
camp module shared by two brands
Contact Form 7 + GTM
inquiries, vouchers and analytics

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